Privacy Policy

Last Updated: August 2026

This Privacy Policy explains how Sketch Loose LTD (“we”, “us”, “our”) collects, uses, shares, and protects your personal data when you visit or interact with our websites, sketchloose.co.uk and courses.sketchloose.co.uk (collectively, the “Websites”), purchase our courses, participate in our communities, or communicate with us.

We are committed to respecting your privacy and complying with applicable data protection laws, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Important Information and Who We Are

Data Controller

Sketch Loose LTD is the data controller responsible for your personal data collected through the Websites.

  • Full Legal Entity Name: Sketch Loose LTD
  • Email Address: toby@sketchloose.co.uk
  • Business Location: St Neots, Cambridgeshire, United Kingdom

If you have any questions about this Privacy Policy or wish to exercise your legal rights, please contact us at toby@sketchloose.co.uk.

2. The Data We Collect About You

Personal data means any information about an individual from which that person can be identified. We may collect, use, store, and transfer different kinds of personal data about you, categorized as follows:

  • Identity Data: First name, last name, username, or display name.
  • Contact Data: Email address and billing address.
  • Account & Profile Data: Profile information, passwords, course progress, purchases, preferences, and feedback.
  • User-Generated Content: Artwork, images, comments, forum posts, or other materials you voluntarily submit or upload to our community forums, member areas, or course pages on Podia or WordPress.
  • Technical Data: IP address, browser type and version, time zone setting, browser plug-in types, operating system, and platform.
  • Usage Data: Information about how you navigate and use our Websites, courses, and resources.
  • Marketing & Communications Data: Your preferences regarding receiving marketing emails from us.

Note on Payment Data: Payments for our products and courses are processed by Paddle (acting as our Merchant of Record). Sketch Loose LTD does not store or process your financial details (such as full credit/debit card numbers or bank account details). That data is collected and processed directly by Paddle in accordance with their privacy policy.

3. How Your Personal Data Is Collected

We use different methods to collect data from and about you, including:

  • Direct Interactions: You give us your Identity, Contact, and User-Generated Content by signing up for courses, creating an account, subscribing to our newsletter, submitting artwork, posting in the community, or contacting us.
  • Automated Technologies or Interactions: As you interact with our Websites, we automatically collect Technical and Usage Data about your equipment and browsing actions using cookies, server logs, and similar technologies.
  • Third Parties: We receive technical analytics data from providers such as Google Analytics.

4. How We Use Your Personal Data and Legal Grounds

We only use your personal data when the law allows us to. Most commonly, we process your personal data under the following legal bases:

Purpose / ActivityType of DataLegal Basis for Processing
To register you as a new student or community memberIdentity, ContactPerformance of a contract with you
To deliver online courses, track learning progress, and maintain account accessIdentity, Contact, ProfilePerformance of a contract with you
To enable community features (uploading artwork, comments, participating in discussions)Identity, Profile, User ContentConsent / Legitimate interests (building an interactive community platform)
To send marketing emails and course updates via PodiaIdentity, Contact, MarketingConsent (where required) or Legitimate Interests
To administer and protect our Websites (troubleshooting, analytics, system maintenance)Technical, UsageLegitimate interests (running our business and securing our IT network)
To analyze site performance and user experience using Google AnalyticsTechnical, UsageConsent (managed via our cookie banner)

5. Payment Processing via Merchant of Record (Paddle)

Our payment processor is Paddle. Paddle acts as a Merchant of Record for all our orders. Paddle provides all customer service inquiries and handles returns regarding payments.

When you purchase a product or course on our Websites, the transaction is processed directly by Paddle. Paddle collects personal and financial data required to complete the transaction and manage tax obligations globally. You can review Paddle’s privacy policy on their website for details on how they process your data.

6. Disclosures of Your Personal Data

We share your personal data with trusted third-party service providers who assist us in operating our business and hosting our Websites:

  • Podia: Hosts sketchloose.co.uk, manages user accounts, handles course delivery, and sends our email communications.
  • WordPress & Hosting Providers: Powers courses.sketchloose.co.uk.
  • Google Analytics: Provides web traffic analysis and usage metrics.
  • Paddle: Processes payments and handles transactional compliance.
  • Professional Advisers: IT support, legal, or accounting services where strictly necessary.

All third-party service providers are required to respect the security of your personal data and treat it in accordance with the law. We do not allow third-party providers to use your personal data for their own independent purposes.

7. Cookies and Tracking Technologies

Our Websites use cookies and similar tracking technologies to distinguish you from other users, deliver core site functions, and analyze traffic patterns.

  • Essential Cookies: Necessary for the operation of Podia and WordPress platforms (e.g., keeping you logged in).
  • Analytics Cookies (Google Analytics): Allow us to count visits and traffic sources to measure and improve site performance.

Managing Cookies: Both sketchloose.co.uk and courses.sketchloose.co.uk display a cookie banner upon your first visit. You can accept, decline, or manage your preferences directly through the banner or by adjusting your web browser settings.

8. Publicly Shared Content & Community Features

Please be aware that any artwork, comments, or personal details you voluntarily post in public or community areas of sketchloose.co.uk or courses.sketchloose.co.uk can be viewed, collected, and used by other members or visitors. We encourage you to avoid sharing sensitive personal information in public community spaces.

9. International Transfers

Some of our third-party service providers (such as Podia or Google) are based outside the UK and European Economic Area (EEA). Whenever we transfer your personal data outside the UK, we ensure a similar degree of protection is afforded by ensuring appropriate safeguards are in place, such as Standard Contractual Clauses (SCCs) or International Data Transfer Agreements approved by the UK Government.

10. Data Retention

We will only retain your personal data for as long as necessary to fulfill the purposes for which we collected it, including for the purposes of satisfying any legal, accounting, or reporting requirements.

Account and course access information is retained as long as your account remains active. If you request account deletion, we will purge or anonymize your personal data, except where retention is required by legal obligations.

11. Your Legal Rights

Under UK GDPR, you have the following rights regarding your personal data:

  • Right of Access: Request a copy of the personal data we hold about you.
  • Right to Rectification: Request correction of inaccurate or incomplete data.
  • Right to Erasure (“Right to be Forgotten”): Request deletion of your personal data where there is no good reason for us to continue processing it.
  • Right to Object: Object to the processing of your personal data for direct marketing or based on legitimate interests.
  • Right to Restrict Processing: Request the suspension of processing of your personal data.
  • Right to Data Portability: Request the transfer of your data to you or a third party in a structured, machine-readable format.
  • Right to Withdraw Consent: Withdraw consent at any time where we rely on consent to process your data.

To exercise any of these rights, please contact us at toby@sketchloose.co.uk.

You also have the right to make a complaint at any time to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the ICO, so please contact us first.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our legal obligations or operational practices. Any updates will be posted on this page with an updated “Last Updated” date.

13. How to Contact Us

If you have questions about this Privacy Policy or how we handle your personal data, please contact:

Sketch Loose LTD

Email: toby@sketchloose.co.uk

Location: St Neots, Cambridgeshire, United Kingdom